The need for water conservation has never been greater...

Demand for water is growing rapidly.  During the 20^th century, the world’s demand for water grew six-fold.

The same amount of water exists now as it did billions of years ago.  While water covers three-fourths of our planet, only 3% of it is freshwater, and only 1% of this freshwater is easily accessible.

Widespread Shortage

The EPA predicts that 36 states will face water shortage by 2013 due to population growth, drought, climate change and regulation.  Rivers and reservoirs are running dry.  Water tables are dropping.  Water pollution is further threatening supplies.

Rates Increasing

Water rates are rising.  The price of water has increased 50% in the past five years.  In many places, the price is expected to double in the next 5 years.

Significant Water Waste

The average American uses 160 gallons of water per day.  This is more than any other country.

58% of residential water in the US is used outside irrigating lawns and gardens.  Half of this is wasted due to over-watering and evaporation!  Over-watering also results in run-off, which pollutes rivers, streams and oceans.

Why Conserve?

Water conservation is the most cost-effective, reliable and environmentally-sound way to address the looming water crisis.  It is up to 8500 times cheaper than building new supplies and reservoirs.

Conservation has been proven to work.  After implementing a broad conservation program, the City of Los Angeles uses the same amount of water as it did ten years ago, despite its population growing by 1 million people.